Case studies

L&R Joinery now gets three to four leads a day.

How a Derby carpentry business that ran on word of mouth got a website that brings in good leads every day, and a system behind it that saves hours each week.

Joinery and carpentryDerby and the East MidlandsCare homes and GP practicesWorking together a year
  • 3 to 4a dayorganic leads, for a business that ran on word of mouth
  • Hoursa weeksaved by bookings, the calendar and quotes in one system
  • 6monthsfor the organic leads to start rolling in
  • 1yearof working together, and counting
Before

Busy on word of mouth, ready to grow.

Anton runs L&R Joinery, a carpentry business in Derby that looks after the wider East Midlands. Most of its work is for care homes and GP practices, and almost all of it came through word of mouth.

That kept the team busy, but Anton wanted to expand. He did not want a brochure website. He wanted a system that could take bookings, link into the calendar, help with quotations and take the admin out of the week.

We didn't just want a brochure based website. We wanted an integrated system where we could take bookings, link it into our calendar, help with quotations and just streamline everything.

AntonOwner, L&R Joinery
What we built

More than a brochure website.

A public site that tells people exactly who L&R Joinery are, and the tools behind it that run the bookings, the calendar and the quotes.

  1. 01

    The public website

    Clear on any phone about who L&R Joinery are, where they work and exactly what they do, so the people who get in touch are the right fit.

    BeforeAlmost every job came through word of mouth.

  2. 02

    Found on Google

    Built from the ground up to be found for joinery and carpentry across Derby and the East Midlands.

  3. 03

    Online bookings

    Customers book in through the website, so enquiries arrive ready to be scheduled.

  4. 04

    Linked to the calendar

    Bookings land straight in the team's calendar, so the week is planned in one place.

  5. 05

    Help with quotations

    Quoting is built into the same system, so less of the week goes on paperwork.

The public site is live at lrjoinery.com.

What changed

The leads come to them.

  1. 01

    Three to four leads a day

    The website brings in three to four organic leads a day, and they are good ones, because people already know who L&R Joinery are, where they work and what they do.

  2. 02

    Hours back every week

    Bookings, the calendar and quotations run through one system, saving hours each week that Anton now puts into growing the business.

  3. 03

    Systems from day one, leads by month six

    The booking and quoting tools were in use straight away. Search takes time, and the organic leads started rolling in after about six months.

We get three to four a day, and they're really good quality leads, because people know exactly who we are, where we are and what exactly we do.

AntonOwner, L&R Joinery
In Anton's words

The full transcript.

From the video above, lightly edited for reading.

Hi, my name's Anton and this is my company, L&R Joinery. We're a carpentry based business in Derby and we look after the Derby and East Midlands area. The main frame of our work is care homes and GP practices, and we service quite a few in the local area. We get a lot of work through word of mouth.

We are quite busy off of it, but we wanted to expand, and that's when we got in touch with Nexus Studio. When we contacted them, we didn't just want a brochure based website. We wanted an integrated system where we could take bookings, link it into our calendar, help with quotations and just streamline everything, so we save a lot of time throughout the week.

To be honest, it's saved us hours each week, which enables me to get more stuff done in the business that I wasn't able to before. I've been working closely with Mike now for about a year, and he's built an absolutely great website, and a great system that's really helped our business grow.

All of our work was word of mouth, like I said before, but now it's so SEO friendly, we're getting so many organic leads, which is quite mind blowing, to be honest. We get three to four a day, and they're really good quality leads, because Mike's set up the website in such a way that people know exactly who we are, where we are and what exactly we do. So when they come through, we are the right people for them, because they know exactly what we do.

He's done a lot of backend stuff that I don't really understand. He always tells me what he's doing, and it's a bit mind blowing for me, but the quality of the work is absolutely amazing.

In all honesty, it's become more than just a business relationship. I can call him any time if I've got into trouble with something or if I've got a question. I can pick up the phone or drop him an email, and he gets back to you really quickly, which is really nice, because the last company I was looking at for our website took a long time to get back to us. It feels more like family now, if I'm honest.

It's been nothing but strength to strength since we got Mike on board. It took about six months for the leads to start rolling in, but the systems he put in place for us, we got to use those straight away.

So don't hesitate to get in contact with Mike. Absolute legend of a guy. If you want to take your business to the next level, or you're trying to grow your business, he's definitely somebody you want to get in contact with.

Anton, Owner, L&R JoineryAnton, Owner, L&R Joinery, Derby

Run a trade or local business?

We build the same kind of website for joiners, builders, trades and local firms: found on Google, clear about what you do, with bookings and quotes built in.

Questions about the L&R Joinery build.

A website built to be found on Google across Derby and the East Midlands, plus the system behind it: online bookings, a link into the team's calendar and help with quotations, all in one place.

Three to four organic leads a day. Before, almost all of L&R Joinery's work came through word of mouth.

About six months. Search takes time to build. The booking, calendar and quoting tools were in use straight away.

The website makes it clear who L&R Joinery are, where they work and exactly what they do, so the people who get in touch already know they are the right firm for the job.

Yes. We build for trades, joiners, builders and other local businesses. Prices start from £199 per month plus a one off setup fee based on what you need, agreed in writing before work begins.

Take your business to the next level.

Book a call with Mike. Tell us how work comes in today and we will show you what your website could bring in, whether or not you ever work with us.